Stories and Musings About How All Things Are Possible
Media coverage is one of the most important components to increasing brand awareness and credibility as a startup. While you have the resources to publish your announcement in the form of a press release or blog post, it drastically helps to have…
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Perhaps you are an innovator, a marketer, an artist or teacher. Whatever your occupation, each of us demand creativity from life and from ourselves. Creativity is energy, and you have to replenish the energy that you put out. If you experience a…
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Storytelling is not a new buzzword in the marketing industry, and I’m assuming that this isn’t the first article you’ve read on the subject. Despite its popularity, I’m surprised how many brands are yet to pick up on this powerful…
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I recently read an article in TechCrunch about the challenges of elusive wisdom in big data. In his article, author Ron Miller points out the difference between data collection and data interpretation. “We want to believe getting value from big…
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I’m a B2B sales team’s worst nightmare. I’m a decision maker regarding technology and other B2B services that my partners and clients might purchase. I’m also a marketer. This means I have high standards for how I’m approached in the sales process. Despite how many times you…
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Have you ever considered writing a business book? Or been told you should write one? Many business executives and entrepreneurs feel compelled to write. Perhaps they have a passion for sharing what they’ve learned and accomplished over the course of…
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Entrepreneurship is a rewarding experience. It brings joy, heartache, pride and humility. It elicits stress and happiness in the most intense extremes. It provides opportunities only exposed to those who accept the startup life. Entrepreneurship has taught me invaluable lessons about life, business,…
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There are two crucial components to successful marketing: strategy and action. Without strategy, your actions will never be fully in line with reaching business goals. For every company (especially startups) each minute of each day matters. Not one item should be executed unless…
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“Stop and smell the roses” is a cliché we use when someone seems too busy to notice what’s going on around him. It’s what we quote to a friend, family member, or colleague when his busyness seems to get in the…
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Work and play often go hand-in-hand in Dallas. Whether we’re drinking coffee at The Wild Detectives, eating dinner at Common Table, or walking the Katy Trail, talk of business arises. It’s in these moments my friends often ask me things related…
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