Stories and Musings About How All Things Are Possible
What if I told you it wasn’t necessary to raise a large reserve of cash for developing a product? That you could build a product and have it pay for itself? If you’re like most technology startups, you’re building a…
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It’s never too early to begin building a startup marketing plan. This is because, like most other situations in life, success is never overnight. Creating a successful marketing strategy is a process, one that transitions from ideation and documentation to…
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Consumers’ near-obsession with digital communication has fueled creativity within IT developers. Part of a new generation of sensory engineers, Dr. David Edwards, is a biomedical engineer at Harvard and founder of Le Laboratoire. He is one of many who are…
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The internet, mobile, and cloud-technology allow digital marketers to work virtually. Everything we need is a click away. (Tweet this quote.) Our education, partnerships, and networks are cultivated online. Communications are constant. Jobs are digital. But is it enough to…
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There’s been recent discussion about whether Gmail’s new divided inbox will hinder the efforts of marketers. Why would this be a potential issue for email marketing initiatives? The new feature to Gmail’s inbox automatically sorts emails by type, putting promotional…
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